Research Media Studies
Blog For this commercial Fahim (my group member) and I would like to research and develop a commercial for a North Face backpack. My group members and I have been looking at the specific ways North Face advertises their products to the consumers. We think they take an interesting logos approach to their advertisements to attract the reader into the idea that they would want to buy a north face backpack. The endurance and sleekness of the bag is usually the selling point. North face has become a sort of classic and luxurious brand with most of their lines clothing and accessories. Meaning that most of their commercials are appealing to individuals who can afford an expensive backpack. Our approach will try to be professional and straight to the point of a sleek backpack that would pop with your outfit. Most of the co...
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